Label Blunders: Navigating the Ingredient Landscape
Jul06

Label Blunders: Navigating the Ingredient Landscape

SeeArrOh ponders advertising trickery in a chemical world. SeeArrOh is a Ph.D. chemist working in industry. This morning, I was reading over Carmen Drahl’s Storify collection of “chemical-free” discussions (#altchemicalfree) on Twitter. The recent backlash against the moniker has been covered extensively by ScienceGeist, RSCBlogs, and PLoS Speakeasy Science. After a brief chuckle, I went over to the sink to brush my teeth and happened...

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