We just finished from the first ever C&EN luncheon at Pittcon, attended by 100 guests. Not a bad crowd, considering that Tuesday is the second day of the exhibition. Our luncheon guest speakers were Frank Witney, president and CEO of Dionex, and Greg Herrema, senior vice president and president of analytical instruments at Thermo Fisher Scientific. Both made a strong case of the complexity of analytical challenges in the 21st century, as well as the ability of the instrumentation/analytics to develop new methods and tools to meet these challenges. So far so good.
At Q&A period, though, not one person in the audience asked a question. What's with that? Are people too busy, shy, wary to participate? Any ideas about how to encourage discussion during a luncheon?
Altogether, the luncheon was fine. As moderator, I asked a question with several follow ups that I think the speakers and the audience appreciated.
I'm still figuring out zeta potential, but I have to catch my flight back to Washington, DC now.
Photo credit (both): Peter Cutts Photography
C&EN's full coverage of Pittcon 2010 will appear in the March 29 issue. In that issue, C&EN reporters Celia Arnaud, Stu Borman, Mitch Jacoby, and Steve Ritter will synthesize the four-day scientific and exhibition fest on instrumentation/analytics in highlights of product introductions, technical sessions, and industry trends. Their stories will be C&EN's definitive take on Pittcon. What I am posting are my mere musings.